How to sell Solar outdoor lights on Shopify

         

Shop Stories may get paid commissions for purchases made through links in this post.

Selling solar outdoor lights can be a lucrative niche market for your ecommerce business. However, there are some unique challenges that come with selling these products. In this article, we’ll go over 7-8 tips on how to overcome these challenges and successfully sell solar outdoor lights on Shopify.

1. Highlight the Benefits of Solar Lights: One of the biggest advantages of solar outdoor lights is that they are eco-friendly and don't require electricity. As such, the benefits of solar lights need to be highlighted to attract the right audience.

2. High Quality Product Images: High-quality product images should be used to properly showcase your solar lighting products to your potential audience. Pictures should highlight not only the lighting product but the location and what it could look like installed.

3. Encourage User Reviews: Reviews are essential when it comes to buying online. Encouraging your customers to leave reviews helps build trust with potential consumers.

4. Lower the Price of Bundles: Bundles can make great solar light purchases for customers. Focus on pairing lights together that would match a user's front and back yards and lower the cost of combined purchases.

5. Offer Warranty and Repair Services: Outdoor solar lights can be damaged. Look into providing warranty and repair services for your solar lights to ease uncertainties that come with customers purchasing new lighting products.

6. Be Mobile Friendly: Your website should be mobile-friendly to provide your audience with a better buying experience. Focus on optimizing for smartphones and tablets, given the major shift in device usage.

7. Use Relevant Keywords: Optimize your product descriptions and website with relevant keywords that new viewers would be searching for in search engines. This increases the chances of new people stumbling upon your website.

8. Free Shipping: The added costs of shipping may deter potential customers from completing a purchase. To help reduce this, offer free shipping to entice new customers to complete the checkout process.

With these tips, you’re ready to start selling solar outdoor lights on Shopify. More than ever, ecommerce businesses need customizable platforms that will connect them with a large and relevant audience of buyers. Shopify is the perfect platform to support such businesses that might want to sell eco-friendly solar lighting products. With its customizable interface, enhanced mobile experience, and its access to the world's leading search engines and social media platforms, Shopify is prepared to help any company succeed in this market and many others. So what are you waiting for? Take advantage of Shopify's features and start selling your solar outdoor lights online today.

         

Shop Stories is designed to provide inspiration through stories about ecommerce success. Articles on this site including names, businesses, locations and any other element of the story have been created with a combination of human inspiration and generative AI. Articles may contain inaccuracies, untruths and possibly incorrect or dangerous advice. Use at your own risk.